Influential Media Texts

                                                      Influential Text Analysis





Meghan Trainors Video  "All About That Bass"  I chose as an influential text because it is a pop genre which is the same genre as our song and is upbeat and includes a lot of ideas we may want to include in our video. Meghan is very girly in this video but also shows a lot of attitude and confidence which is what we would like our video to consist of.




In the video Meghan wears minimal make up throughout, such as mascara eyeliner and a little bit of foundation which is what we like for our main performer.

















 In the Video Meghan has a variety of hairstyles however they are simple and very girly which portray her to be innocent. The video gives off an impression that she's dressed up to be perfect, in parts of the video there are shots that are filmed in what looks to be her room, her room is very neat and tidy again giving off a persona that's she's perfect which relates to the song lyrics. 







The lyrics are saying to the audience that if your not super skinny it doesn't mean your not perfect or you don't look nice. Meghan's saying that being curvy or bigger is okay which relates to a wide audience as their is a lot of insecure people about their weight and how they look.





We can get a lot if inspiration from the video for example the hair and make up and the costume, the light pastel colours used and the attitude


Goodwins Theory For Music Videos

Goodwin stated that the majority music videos seem to include factors of typical genre characteristics or the stereotypical factors of a genre, for example Rap videos will include women in bikinis or wearing little clothing and the rapper showing off expensive items such as cars and big houses. Pop videos will include very bright colours and be very creative and boy/girl band videos mostly likely have a dance routine.

There are always references to the notion of looking and in particular the voyeuristic treatment of the female body. The notion of looking includes both men and women portraying themselves seductively and looking into the camera directly, this is to make the audience feel like the artist is talking to them. The notion of looking can also be portrayed through the use of props for example cameras, mirrors, TV screen, magnifying glass. An example would be Mcflys "Five Colours In Her Hair" as the video is made to look like its being watched through a TV screen in parts of the video.

Voyeurism is selling a artist through sex appeal and is commonly used by women and not men.
A good example of this is Miley Cyrus, in many of her videos she mostly uses sex appeal, in her music video for 'Wrecking Ball' she is what seems to be naked swinging on a giant metal ball, she is using her sex appeal to get across to the audience the message of the lyrics.

In Mileys video 'Cant Be Tamed' she is locked up in a cage like an animal which again is relating to the lyrics of the song or could be related to how she feels to be famous as their is a big audience looking on at her.



Voyeurism can also be referenced through watching something happen from another point of view. This isnt commonly used in music videos as the majority of videos have the artist directly singing in front of the camera but it has been used, in Eminem's 'Love The Way You Lie'  where we see a story between two people play out without feeling involved in it.